Hospitality Sales and Marketing

An exploration of strategic marketing and sales methodologies tailored specifically for the hospitality sector, maximizing brand equity and revenue capture.

Batch:
Type: Online
Fees: 69.00 $
Next Batch
Duration: 3 Hrs.
Sessions: 8
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Instructor Profile

Prerequisites

Hospitality Today: An Introduction / Professional Communication Skills

Description

Hospitality Market Segmentation; Digital Marketing & SEO for Hotels; Revenue Management Basics; Distribution Channels (OTAs); B2B Sales Strategies; Public Relations.

Train hospitality professionals to design targeted cross-channel marketing campaigns, leverage digital booking funnels, and implement dynamic pricing mechanics.

Students will be able to design a comprehensive annual digital marketing matrix, analyze dynamic market competitive reports, and coordinate multi-channel OTA campaigns.

Hotel Revenue CRM Software; Digital Ad Design Kits; Sample Competitive Set (Comp-set) Reports; Distribution Channel Mapping Layouts.

Course Rules

All analytical data projections must show structural logic. Late submissions of corporate marketing project briefs trigger daily markdown deductions.

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